Keys to Perfect Pricing #3

Don’t choose your selling price based upon what you paid for your home. There is no relationship between acquisition cost and current market value. If you received your home in an inheritance at no cost to you, you would certainly hope to sell it for current market value, not the price you paid which was zero. Conversely, if you paid $500,000 and today’s market reflects a price less than that, you still would sell your home for current market value, not what you paid for it.

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